Table Topic - The art of science and co-marketing
Turtl
Partners are one of the best ways to reach new audiences and markets, but the potential can fall flat with the wrong message and materials. How can we blend the art of engaging content creation with the science of process and insight to deliver effective co-marketing at speed and scale? The discussion centred around what is best practice in terms of co-marketing and look at personalisation at scale to optimise insights and deliver results.