Cisco is focused on a globally consistent Transform the Business process and set of enablement tools. Currently, there are unique circumstances based on the industry, size and geo location where accounts reside. The following guidelines are recommended with suggested best practices for the specific segments in which your account are located.
For detailed roles and responsibilities, process and tools, please refer to the Execution Guide. Coming June 14, 2019
This three phased recommended approach includes – Discover, Equip and Measure – and is supported along the process.
Customer Discovery will enable you to Target and focus team efforts on the largest wallet capture opportunities and propensity models to target highest probability plays and offers.
Equip yourself to enable effective customer Engagements. Leverage resources to better understand your customers, their business needs as well as tailor sales messages more effectively.
Measure to learn what is working to identify additional best practices, as well as where you can further make adjustments to drive optimal success.
* Account tier/sales level dependent
